Find a Practitioner
Jump To: Patient Connect | Educating Consumers | Encouraging Prospective Patients | Find A Practitioner Tool
Learn about the key initiatives that Metagenics have undertaken to drive consumers to become patients of natural healthcare practitioners.
74% of Australians are engaged with Natural Medicines but only 4% consult a qualified Natural Health Practitioner^
This is why we've already invested over $500K in digital media over the past 3 months, showing up in social feeds over 50 million times!
We know the transformative health benefits that come with visiting a Natural Healthcare Practitioner, treating long standing illness, prevention of disease and making a tremendous impact to lifelong health. We also know that patients who seek advice from a healthcare Practitioner not only have better health outcomes but are more likely to commit to their lifelong health journey, remaining engaged for longer.
Along with the efforts we have undertaken to elevate the profile of Natural Healthcare Practitioners and highlight their role in mainstream health, which you can read about here, we are focussed on educating consumers of the role that Natural Healthcare Practitioners play in their health, helping foster connections between practitioners and patients.
Patient Connect: Online Dispensary, Simplified.
Metagenics Patient Connect is an online portal that allows your patients to purchase the products you recommend, with delivery direct to their preferred address.
How Your Business Will Benefit
✅ Seamless Business: Each month you will receive a statement of the credits you have received from patients connected to your account who have purchased on the site.#
✅ Reduced Stocking Hassles: Seamlessly complement your physical inventory & minimise the risk of overstocking or running out of products. This integration helps reduce the financial risks associated with unsold inventory.
✅ Improved Patient Compliance: Thanks to online availability, adherence to prescribed regimens becomes easier. Patients have an easy and convenient way to restock their supplement regime, while staying connected with your practice.
✅ More Time to Focus on Patient Care: We handle inventory logistics and shipment to customers at no cost to you, so you can focus on providing high-quality patient care. You also enjoy a simplified ordering process that reduces administrative tasks.
✅ Access to a Broader Product Selection: You can recommend a wider range of products without the limitations of physical storage space in your practice. This means you can offer more tailored solutions to meet the specific needs of your patients.
#Note: Due to privacy reasons patient health information is not disclosed on this statement.
How Your Patients Will Benefit
✅ Access with Practitioner Connection: Patients can access a wider range of products, guided by your personalised recommendations.
✅ Gold Standard Security: Housed on a secure website platform with the highest global security standards.
✅ Data Privacy Compliance: Adheres to strict privacy standards, not contacting patients directly.* We heavily invest in targeting potential patients not yet connected to a Practitioner.
✅ Seamless Purchasing Experience: From the simple online ordering portal to fast shipping, your patients can expect reliable service.
✅ High Quality Products: We pride ourselves on providing a wide range of Practitioner-formulated supplements to improve patient health outcomes.
*Our communications with your patients are purely transactional in nature, in aid of providing the best service. The communications include account updates, order confirmations, tracking information, and other important information pertaining to orders, service & pricing.
Interested in Metagenics Patient Connect?
Sign up for an account online, opting in to the Patient Connect program or get in touch with your Territory Manager who can share more information about Practitioners who are enjoying the benefits of new patient connections, reduced churn & improved protocol compliance.
Educating Consumers on the Benefits of Visiting a Healthcare Practitioner
As Practitioners, you know the broad range of benefits that patients experience from your services and we too, believe everyone would benefit from seeing a natural Healthcare Practitioner. To encourage this, we are creating content and investing in digital marketing campaigns to promote the benefits of booking an initial consultation and continuing a relationship to get the most of their health journey.
The messaging is centred around the health outcomes that result from a holistic approach that natural healthcare practitioners bring to your wellness, in focusing on the root causes of illness, not just symptom management.
In pursuit of connecting more consumers with Healthcare Practitioners, our campaigns also feature a series of blogs that outlines the benefits of seeing a professional healthcare providers and how they can optimise their health in doing so. Below are a couple of examples of these blogs, should you wish to read them.
- Personalised Healthcare: Visit A Naturopath
- Chiropractor vs. Osteopath vs. Physiotherapist: Who To See For your Pain?
Our in-house Naturopaths feature in promoted videos that aim to educate people on what a Healthcare Practitioner does, provide snippets of educational content and raise the profile of the profession. These will also be posted to our own social media channels over the coming weeks and months.
Encouraging Consumers to Become Patients
In addition to the educational content, we are encouraging prospective patients to connect with a Healthcare Practitioner by driving them to our new and improved ‘Find a Practitioner’ tool across our various communication channels.
When a customer discovers Metagenics and visits our website for the first time, our homepage banners and welcome email communication will educate on the benefits of seeing a Healthcare Practitioner. Again, these communications will encourage them to book a consultation via our Practitioner Connect tool. We also remind customers in our ongoing communications to consult with a Healthcare Practitioner for personalised advice, health support and ongoing product recommendations.
What is the “Find a Practitioner” tool?
This new and improved ‘Find a Practitioner’ Tool allows consumers to easily locate a Healthcare Practitioner in their area so they can optimise their journey to wellness. For our valued Practitioners, this tool offers;
- Advanced Filtering: Our sophisticated filters will help potential patients find you easily, so they can select the best match for their specific needs.
- Categorisation: Stand out by categorising your qualifications, making it easier for patients to identify your expertise.
- Direct Links to Your Business: We can link to your online booking system and website where relevant to help prospective patients connect more easily.
We are also working on a range of new features that we aim to deploy in the coming months including priority listings, easy location management (multiple clinics), visibility of online-only practitioners and categorisation by area of expertise.
If you would like to be featured in our Find A Practitioner tool, please complete our Find a Practitioner Listing Application Form or connect with your Territory Manager.
We all know that the best health outcomes are achieved with individualised and personalised advice from qualified health care professionals, so we are excited to help people connect with you.
We aim to improve health outcomes and long-term engagement for more patients, by connecting consumers with Healthcare Practitioners and raising awareness of our scientifically designed formulas.
We are committed to investing significantly in these key initiatives because we believe that the expert guidance of qualified natural healthcare professionals can positively impact more lives.
References
^Thrive Practitioner Research 2024